OVERVIEW
Online promoting & building awareness of product / services with various digital channels called Digital Marketing. “Online Marketing Channels” and “Offline Digital Channels” are main 2 components of Digital Marketing.
Website Marketing, Serach engine Marketing ( SEM – SEO & PPC ), Email Marketing, Mobile Marketing through Play stores, Online Ads, Video Marketing & Social Media Marketing are included in Online Marketing Channels.
SMS, Digital Signage, TV & Radio ads are included in Offline Digital Channels.
OUR SKILLS
SEO STRATEGY
- Research & Analysis
- Website Analysis
- Content Duplicity Check
- Initial Backlinks Analysis
- Google Penalty Check
- Competition Analysis
- Keyword Research
ON PAGE SEO
- Title Tags Optimization
- META Tags Optimization
- Content Optimization
- HTML Code Optimization
- Website Responsive Check
- Schema Markup Analysis
- Page Speed Analysis
- Internal Linking Optimization
- Heading Tags Optimization
- Canonicalization
- Images Optimization
- Hyperlink Optimization
- Robots Creation / Optimization
- Sitemap Creation
- Google Webmaster Tools Setup
- Google Analytics Setup & Integration
CONTENT MARKETING
- Guest Blog Writing
- Webpage / Blog Writing
- Press Release Writing124
- Infographics / Graphics Design
- Web 2.0 Profile Writing
OFF PAGE SEO
- Guest Blog Links
- Search Engine Submissions
- Blogs Social Bookmarking Links
- Webpage / Blog Post
- Custom graphics / illustrations for Blogs
- Backlink / Link building
- Keyword used in anchor text
- Web 2.0 Profile Creation & Posts
- Citation local & national
- Press Release Submission
- Press Release Bookmarking Links
- Social Bookmarking Links
- Classified Submissions
SMO STRATEGY
- Profile Optimization
- Creative Image Posting
- Post Sharing in Groups
- Timeline Status Posting
- Cover Image Creative and Upload
- Group Join
- #Hashtag Trend Research
- Followers Building
- Targeted Page Likes
- Video Sharing
- Insight Monitoring
- Analytics
TRACKING & MONITORING
- Analytics Setup & Monitoring
- Webmasters Setup & Monitoring
PPC STRATEGY
- Search Advertising
- Display Advertising
- Remarketing
- Product Listing Ads If Applicable
- Campaign & Ad group Development
- Keyword Research
- Creative Ad Copy
- A / B Split Testing
- Landing Page Design & Optimization
- Display Advert Banner Designing
- Custom Template
- Target Customer Keywords, Area
- Google Website Optimizer
- A / B Testing & Implementation
- Visitor Analysis
- Call To Action Analysis & Design
- Site Navigation Analysis / Modification
- Website Copy Analysis
- Google Page Speed Optimization
- Website Conversion Optimization
- Conversion Funnel Optimization
REPORTS
- Monthly Performance Report
- Weekly Report